gostrider is shaping the future of music through beauty, specializing in building beauty brands for the next generation of music artists.

Dark storm clouds in the sky, suggesting an impending storm or rain.

gostrider is shaping the future of music through beauty, specializing in building beauty brands for the next generation of music artists.

FEATURED ARTISTS

Transforming Music Icons
into Beauty Leaders

At Gostrider, we partner with emerging music artists to transform their influence and creativity into thriving beauty brands. Using our full-service development, strategic marketing, and global distribution network, we not only help artists launch impactful beauty collections but also expand their fanbase and listener reach. By leveraging our industry resources and partnerships, artists grow their brand, following, and influence both in beauty and music.

Meet SOME OF the visionary talents amplifying their musical presence through beauty.

BIA applying eyeliner with silver pen, intricate nail art, blue background.

LISTEN NOW

MO HEART

Mo Heart is a dynamic artist and performer who captured the world’s attention with her magnetic performances on RuPaul’s Drag Race. Her passion for skincare and makeup reflects her belief in the power of self-expression and confidence. With her own beauty line, Mo brings her creativity to life, empowering others to embrace their uniqueness through vibrant, high-quality skincare and makeup products.

LISTEN NOW

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Our Brands

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HOW WE WORK

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WHO WE ARE

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CONTACT

BEAUTY. FOR. CERTAIN.
Performance-based beauty, made to outlast the stage.

Co-founded by multi-platinum music artist BIA, Award-winning Beauty For Certain is the ultimate makeup brand built on the power of bold expression and authenticity with its edgy, performance-based beauty products that are made using clean, cruelty-free ingredients of the highest quality.

A promotional image of matte liquid lipsticks in various shades with the text "Matte Liquid Lipstick: #21 Soft Rosy Nude $22.00" and a "Shop Now" button.

BIA

"Make It Bang: Transparent Primer" advertisement featuring an orange tube on a yellow background, next to a swatch of primer on a pink background. Descriptions include "Hydrating + Smoothing," five-star rating, priced at $20.00 with a "View Store" option.

MO HEART

Drag Icon, Musician, and Beauty Entrepreneur, REDEFINING SELF-EXPRESSION.

Known for her bold style and vibrant personality, she blends pop and soul in her music, delivering empowering messages. With her beauty brand, MoBeautyShop, she celebrates self-expression and inclusivity, continuing to inspire with her creativity and authenticity.

Mo-Miracle Retinol Cream on a glass block with a colorful gradient background.

Advertisement for Mo-Miracle Retinol Cream, featuring a jar of cream on a colorful geometric surface with text: "Skincare made with natural ingredients," priced at $20.00, and a "View Store" link.

JNR Choi

Petal Skyncare
The Perfect foursome.

Petal Skyncare makes achieving healthy skin simple with its botanically-driven, straightforward products designed for all skin types. Focused on delivering real, no-fuss results, the brand uses powerful natural ingredients to create skincare solutions that work without the need for complicated routines.

Skincare product labeled "Daily Exfoliant" in a black container with an open lid, surrounded by green leaves on a pink background. Text promotes its deep cleaning, hydrating, and skin brightening properties. Priced at $15.00 with a button to view the store.

An open jar of daily exfoliant cream with a lid beside it, surrounded by green leaves, on a pink surface. Text at the right reads: 'Daily Exfoliant. This deep cleaning, exfoliating formula helps to retexturize, hydrate, & ... $15.00 View Store.'"}

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Our BRANDS

Where Music Meets Beauty —
Discover Our Latest Creations.

Our products blend the artistry of music with the innovation of beauty, designed in collaboration with emerging music talent. From bold cosmetics to luxurious skincare, explore our newest product launches that embody creativity, quality, and style—crafted to inspire and elevate your beauty routine.

Learn More

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Full-Service Solution

We handle every aspect of building your beauty collection —from product creation to distribution and marketing—allowing you to focus on your music.

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Industry Expertise

Our team has years of experience launching and scaling beauty brands, ensuring your products are well-positioned for success.

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Global Reach

With our elite network of retailers, wholesalers and distributors, your brand — and your music — will have the visibility it needs to grow both locally and internationally.

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CONTACT US

Expand Your Music Reach
Through the Power of Beauty.

If you’re a music artist or manager with a vision, you already know that expanding beyond the stage is the next step. At Gostrider, we partner with those who are ready to take their career to the next level by building a beauty brand that amplifies their influence. If you're serious about creating something lasting, fill out the form below, and let’s see how we can work together to elevate your artist's success.