How WE Work
Transform Your Music Influence into a GLOBAL BEAUTY POWERHOUSE with Gostrider’s Proven Brand-Building Expertise.
At Gostrider, we turn your talent and influence into a thriving beauty brand. Our expert team handles everything—from product development to global distribution—so you can focus on your music while watching your brand soar. Let us help you create, launch, and grow a beauty line that resonates with your fans and reaches new audiences worldwide.
We’ve crafted a unique process that empowers emerging music artists to build successful cosmetic brands. This is how we work—partnering with artists to create powerful beauty brands that resonate worldwide.
How WE Work
Transform Your Music Influence into a GLOBAL BEAUTY POWERHOUSE with Gostrider’s Proven Brand-Building Expertise.
At Gostrider, we turn your talent and influence into a thriving beauty brand. Our expert team handles everything—from product development to global distribution—so you can focus on your music while watching your brand soar. Let us help you create, launch, and grow a beauty line that resonates with your fans and reaches new audiences worldwide.
We’ve crafted a unique process that empowers emerging music artists to build successful cosmetic brands. This is how we work—partnering with artists to create powerful beauty brands that resonate worldwide.
TALENT ACQUISITION
Data-Driven Talent Selection
Our Talent Acquisition team looks for artists who are passionate about growing their audience, have a track record of successful beauty collaborations or promotions, and are outpacing industry-standard social growth metrics.
Our selection process is powered by a proprietary scorecard that combines cutting-edge data analysis with founder-driven A&R expertise. We assess multiple key data points—such as audience demographics, engagement rates, and historical brand collaborations—to ensure we accurately identify the next ideal partner. This scientific, data-backed approach enables us to discover emerging artists who not only have strong influence but are primed for success in the beauty industry.
By blending quantitative metrics with seasoned industry insight, we select the right talent for long-term brand growth. If you meet our eligibility requirements, you could be the next artist to join our Accelerator Program.
ACCELERATOR PROGRAM
Expand Your Music Reach Through the Power of Beauty
At Gostrider, we help music artists grow their influence by creating beauty brands that not only elevate their presence in the industry but also amplify their music reach, connecting them with new audiences and deepening fan engagement.
Selected artists enter our Accelerator Program, built to support your transition into the beauty industry while simultaneously expanding your audience. Our comprehensive infrastructure provides everything needed to launch a fully realized product collection under Gostrider’s house brands. From production to distribution, we ensure that your products are crafted to the highest standards, ready for retail, and strategically aligned with industry trends.
BRAND IDENTITY, GUIDELINES, & PRODUCT PACKAGING
Creating Powerful Brands, Reflecting Your Artistic Impact.
Your brand identity should be as unique and impactful as your art. We specialize in creating dynamic brand identities that capture your essence and resonate with your audience. Our service includes developing comprehensive brand guidelines to ensure your visual and verbal communication is consistent across all platforms.
From distinguished logo designs to captivating color palettes and typography, we bring your vision to life. Our product packaging design ensures your products not only stand out but also reflect your personal style, making each unboxing experience memorable for your fans.
PRODUCT DEVELOPMENT
Beauty, done responsibly.
Our experienced team manages the entire product development process, from formulation to packaging, ensuring your beauty collection is both high-quality and market-ready.
We create a wide range of products, including innovative skincare, bold makeup, luxurious haircare, and captivating fragrances, all formulated to the highest effectiveness, safety, and compliance standards.
Committed to quality, we meet all required certifications and regulations for selling cosmetics worldwide, including FDA (USA), MoCRA (USA), Health Canada, EU Cosmetics Regulation (EC) No. 1223/2009, UK Cosmetic Product Safety Regulations, cGMP, Smeta®, SEDEX®, and PETA® Animal Test-Free standards.
Offering formulations that align with certifications such as Credo® Clean, Sephora® Clean, Organic, Vegan, and Natural ensures that our products meet the highest standards of safety, ethics, and environmental responsibility you require.
Let us handle the details while you focus on your music career.
MARKETING STRATEGY
Maximize Your Brand’s Potential
with Expert Data Insights & Optimization.
Unlock the full potential of your brand and grow as an artist with our specialized data-driven support, advanced analytics, and conversion rate optimization services. We handle all the intricate details, helping you expand your fanbase and influence through your beauty brand while you stay focused on your music and creativity.
Our marketing strategy is built on data-driven insights and a deep understanding of consumer behavior. We craft targeted campaigns that effectively reach your audience using a mix of digital advertising, social media, influencer partnerships, and email marketing. By focusing on precision and relevance, we help drive product sales while also strengthening the link between your beauty brand and your music. This approach ensures consistent growth for both your brand and artistic presence.
GLOBAL DISTRIBUTION
Connect your music
to beauty fans worldwide.
We provide access to an elite global distribution network. We bring your beauty brand to markets worldwide through our established partnerships with top retailers, wholesalers, and distributors. Our distribution ensures your products and your music gain broad visibility and are positioned in the right channels for success.
As customers engage with your beauty products, they also discover your music, helping to expand your fan base organically. This synergy gives your brand access to a wide and diverse audience, enhancing both your beauty and music presence globally.
GROWTH & EXPANSION
Effortlessly scale your beauty brand while expanding your fan base.
Gostrider’s comprehensive infrastructure is designed to support the ongoing growth of your beauty brand. We expertly manage every stage of the brand lifecycle, from inventory management and fulfillment to customer service, ensuring your operations are efficient and optimized.
With our top-tier distribution network and global reach, your products scale quickly, reaching new consumers and broadening your audience. As your beauty brand expands, so does your overall visibility, allowing you to focus on advancing your music career while engaging with a growing fan base.
FOLLOW US @GOSTRIDERBRANDS
CONTACT US
Expand Your Music Reach
Through the Power of Beauty.
If you’re a music artist or manager with a vision, you already know that expanding beyond the stage is the next step. At Gostrider, we partner with those who are ready to take their career to the next level by building a beauty brand that amplifies their influence. If you're serious about creating something lasting, fill out the form below, and let’s see how we can work together to elevate your artist's success.